Guides 📚
What to know about gigs, perks and working with brands in Thailand, written from what we see on Ngaan every day.
For creators
- How to Find Paid Creator Gigs in Thailand (No Scams)Where creators in Thailand find paid review gigs and perks, the scam signs to walk away from, and how many followers you need to start.Read →
- How Much to Charge for a Sponsored Post in ThailandSponsored post and review rates for creators in Thailand on TikTok, Instagram and Lemon8, what moves the price, and how to negotiate without losing gigs.Read →
- Creator Media Kit: What to Include and How to Make OneWhat a creator media kit is, what to put in it so venues hire you, why verified numbers beat screenshots, and how to make one for free in minutes.Read →
- Free Meals and Perks for Creators in BangkokHow gifted gigs in Bangkok work: free meals, tables or tickets for a post, the etiquette that gets you invited back, and why no-shows cost you.Read →
- How to Disclose Sponsored Posts in Thailand (#ad)How creators in Thailand should label paid and gifted posts: which hashtags to use, TikTok and Instagram ad labels, and the alcohol rules for venue gigs.Read →
For businesses
- How to Run a Creator Campaign on Ngaan, Step by StepRunning a creator campaign on Ngaan: set up and verify your business, post a gig, pick creators, check them in, see their posts, pay and review.Read →
- Hiring Creators Through a Platform: Why Use NgaanHiring creators on Ngaan vs an agency, Facebook groups or DMing creators yourself: verified numbers, your own picks, proof of visits and posts.Read →
- Micro-Influencer Marketing in Thailand: A Guide for SMEsWhy many small creators beat one big name, what budget to set, how to hire creators yourself without an agency, and how to tell if it brought customers.Read →
- How to Spot Fake Followers Before You Hire a CreatorCheck a TikTok or Instagram creator for fake followers and bought likes before you hire, why screenshots lie, and where to see verified numbers.Read →
- Hire Creators to Review Your Restaurant, Café or BarHiring creators to review your restaurant, café or bar: the brief, deliverables, budget, approving drafts, and the alcohol rules venues must know.Read →
- Gifted vs Paid Creator Collabs: Which One to OfferGifted, paid and collab gigs with creators compared: when each works, what a fair perk is worth, and how to build regulars who come back every week.Read →
- Recurring Creator Perks: Build a Roster of RegularsStanding offers for regular creators, like a free table every night or weekend brunch: rosters, schedules and spots, door check-in and the weekly board.Read →
- Measure Creator Campaign Results and ROIWhat Ngaan shows after a creator campaign, what to count yourself at the venue, simple ROI math with an example, and how many weeks to wait before judging.Read →